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Ever scrolled through Instagram or Facebook and thought it takes too much money to look flawless? Well, not anymore! In today’s makeup world, drugstore brands are catching up to the beloved luxury brands and saving us a pretty penny in the process! Today I’ve teamed up with my savvy makeup obsessed teenage daughter to bring you the most sought-after cult favorite drugstore makeup dupes! From primers to full coverage foundations and eyeshadow palettes we’ve rounded up a list of 19 drugstore steals! These must-have high-end makeup dupes will give you the same beautiful look for as much as half of the cost! Let’s get to it!
Our first dupe is a primer. And I have a confession to make. I didn’t start using one until I was forty years old.
Cue the scary music.
Ladies, If you’re not using a primer before applying your makeup then you need to put your life on pause & reevaluate things.
Especially if you have oily skin. (Like I do.) A good primer is weightless-not greasy-and it smooths out wrinkles & reduces the appearance of fine lines.
A good primer like this Smashbox and E.l.f. will keep your makeup from sliding off of your face by noon! Seriously, it’s a must-have type of thing!
Hourglass Cosmetics Immaculate Liquid Powder Foundation Vs. DUPE Rimmel London Stay Matte Liquid Mouse Foundation
The Immaculate Liquid Powder foundation from Hourglass is what we’d call a triple threat foundation for a flawless face: it absorbs oil, covers imperfections, and delivers a matte finish that lasts all day. (Yes, I sound like an infomercial, but this is legit-good stuff right here!)
Still, it’s hard for us to justify shelling out so many Hamilton’s every month on one product. So, we found a DUPE! Rimmel Stay Matte Liquid Mouse Foundation.
How does Rimmel compare? The two are almost identical! I’m serious! Plus, Rimmel Stay Matte contains long-lasting shine control & costs about $50 Less Than Hourglass!
Fenty Beauty (owned by Rihanna)is one of the hottest brands in makeup market.(It was launched in September 2017 & was such a hit that it was named one of Time’s Best Inventions later that year.) Mostly due to it’s wildly popular Fenty Foundation that gives a beautiful natural matte finish that lasts all day & offers tons of color choices for different skin tones. Fenty to sells out-fast & while it’s not a super expensive product we wouldn’t call it a deal, either.
This is a DEAL/DUPE: Maybelline Matte + Poreless Foundation in 310 Just like Fenty the Maybelline will give you a shine free matte finish even on the hottest of summer days. Bonus: It costs about $30 Less!
Giorgio’s Luminous Silk Foundation is a cult classic. That’s pretty pricey. For a more affordable radiant complexion-with a beautiful finish similar to Armani-go with the L’Oreal True Match Lumi Healthy Luminous Makeup. (Bonus-It has SPF!)
Tarte’s Shape Tape Concealer is the best thing that’s ever happened to women. Ok, so maybe that’s too much, but y’all, it’s a miracle worker if you’ve got dark circles under your eyes or you’re in need of a little contour magic. It’s easy to use-never greasy & easy to blend-and oh-why don’t I just throw a parade for it?
So the question is, can it be duped?
Yep. Wet N Wild Focus Concealer is the DUPE you are looking for!!!
I want you to see this video & prepare to be AMAZED!
Luxury Brand: NARS Blush in Orgasm Vs. Dupe: The Balm Hot Mama
Too Faced Love Flush Blush in I Will Always Love You Vs. Dupe: Wet n Wild Blush in Apricot In The Middle
Too Faced’s popular peach Love Flush Blush is highly pigmented so the color lasts all day-for a hefty cost. Dupe? Go with Wet n Wild Apri-Cot In The Middle. It has the same Too Faced peachy color (with gold and pink undertones) and saves you $30 since it costs around $15!
Becca Shimmering Skin Perfector Pressed Highlighter in Opal Vs. Dupe: TheBalm Mary-Lou Manizer in Champagne
FAB DUPE!!! While we all know Becca to be an extraordinary product that affords us a healthy highlight TheBalm Mary-Lou Manizer is taking the makeup world by storm with this full blown legit dupe for a fraction of the cost! And can I just say that their packaging is everything?
Full disclosure: we love & use both of these bronzers! Obviously, the MAC comes in as the more pricey product-Rimmel is less than half that cost, but if you’re looking to add a little color to your face both of these bronzers work well!
Ok. I’m just going to shoot you strait here.
We might as well be in Samesville. We love Anastasia Beverly Hills palettes & were shocked when we found this dupe for their best selling Brow Wiz. Because, well, it’s THAT good!
The Maybelline Micro Brow Pencil in Soft Brown wins this round. Psst. Savannah says this pencil is fabulous & literally just as good as the ABH Brow Wiz. (This is high praise for the Maybelline in case you didn’t know.:)
Is it Better Than Sex? Hum. I’ve gotta say that it’s hard to top my all time favorite mascara. If you’re thinking of splurging on any product today-go for the lashes-& get Better Than Sex. Now, as for the dupe. The L’Oreal Lash Paradise is pretty darn close. They look almost identical inside & out-even the brushes look the same. To my surprise, when I tried Lash Paradise I wasn’t that disappointed!
No crazy smudges!
This may be one of the best drugstore dupes for mascara I’ve found.:)But for the record-I’m sticking to the BTS.
Eyeshadow Palette Dupes
Kat Von D’s Lipstick is quick to dry & it lasts all day. No, really-it lasts ALL DAY. It’s the kind of lip color that lasts through Christmas dinner. But it’s pricey! The good news? NYX Professional Makeup Lip Lingerie (At half the $) has staying power too. Plus a matte finish that doesn’t leave your lips feeing chalky and in need of a serum!
MAC lipsticks are known for their rich long lasting colors that last (almost) all day. MAC products are my favorite, but they are also on the expensive side. With two daughters (who share my makeup with or without permission)having back-ups available is always a good idea. This Wet n Wild Megalast Matte Lip in Sandstorm is a ringer for my Mac Taupe-a fabulous everyday color that looks good on just about anyone with a pulse. And I can afford to buy plenty of backups for that $$!
Have a favorite beauty dupe you’d like to share? Drop me a line in the comments!